It happened to me this week. It happens periodically, as anyone who’s read this post already knows. But this wasn’t the black dog barking, this was a run of the mill case of the blahs.
You could put it down to the fact that I’ve been sick for the entire month of September. That I’ve been hopped up on disturbingly powerful antibiotics for the last ten days. The end of summer. Hormones. And all of those reasons are partially to blame. But there’s one other thing…
This whole week I was also sick to death of social. Don’t get me wrong. I wasn’t sick of the amazing people I chat with daily. For they are the Marshmallow Fluff on the peanut butter sandwich of social. They make each and every day light and sweet and infinitely more palatable. But the social media peanut butter sticking to the roof of my mouth was definitely getting on my last nerve!
The Great Flood
Social media does many wonderful things, for organizations and individuals alike. My Twitter stream flows with non-stop news and information, commentary and editorial, and amazing blog posts and pictures. I’ve set it up that way, via selective follows, to create a very industry specific stream. But sometimes the deluge is just too much.
And I know, like the age old argument about age appropriate TV shows, I have the power to ‘change the channel’. To turn it off. But you really can’t, not if A) it’s your industry and B) you want to keep up with the latest changes/advancements/announcements.
You Can’t Know Everything
Keeping up with the second-by-second, never ending rollover of information can, if you’re feeling mentally weak for some reason, become overwhelming. It can make you feel out of breath. It can make you feel like you will never get it. It can make you feel kinda stupid. Bingo! Lightbulb moment.
So, here are a few things I’m spending today telling myself:
- You don’t have to know everything
- You don’t have to understand everything
- You don’t have to be able to DO everything
We all have to stop every now and again and give our collective heads a shake. We have to focus on what we’re great at. Become the best writer, community manager, analyst, number cruncher, or C-Suite member you can be, but don’t despair if you can’t DO all five. Instead, be proud of what you CAN do.
And this weekend? I’m switching off, and going to enjoy saying goodbye to a crappy month!
What are your thoughts on this subject? Do you ever get overwhelmed by it all? Have days when the non-stop flow of information erodes your confidence? How do you shake that off? Please leave your thoughts and comments!