Survival Of The Fittest: Unemployment Armageddon

“The old believe everything, the middle-aged suspect everything, the young know everything.” Oscar Wilde

Oliver Blanchard (better known as @thebrandbuilder) wrote a kick-ass column yesterday. Sick to death (as am I) of the recent hoopla that exploded in the social space over this article, he blew holes into yet another piece of lazy writing that set out to prove why “young people can’t/shouldn’t do X”. It was a well thought out rebuttal, and he got me thinking about the flip side of the coin. Being of a rather *koff* mature vintage, and currently on the job hunt in the social marketing space, surely I have experienced the reverse effect – that old people can’t/shouldn’t do X either…? I decided I was going to write a post about it, and lemme tell you, I was *gung ho*! Continue reading

Bedbugs And Ballyhoo – The Social Media Saloon

Those of you who know me, know I enjoy the odd tipple. You might also know that I live in the rather rough and tumble, slightly blue collar east end area of Toronto. Directly to the north are million dollar homes on a gorgeous ravine. To the south, million dollar homes on the beach. Where I live? Not so much.

But I love my little hood, or ‘the ghetto” as I affectionately call it. It has everything you could need. Two subway stops, schools, 24 hour grocery, hardware stores, restaurants, and doctor’s offices. And, my local. Continue reading